Theorie trifft Praxis – digitale Geschäftsmodelle an der Hochschule Karlsruhe

Theorie trifft Praxis – digitale Geschäftsmodelle an der Hochschule Karlsruhe

Zwei unserer Kollegen haben dieses Sommersemester eine neue Rolle übernommen: Marius Zimmermann und Tobias Butsch haben als Lehrbeauftragte an der Hochschule Karlsruhe (HKA) / University of Applied Sciences (HKA) den Masterkurs „Entwicklung digitaler Geschäftsmodelle” mitgestaltet. 🧑‍🎓👨‍🏫

The idea behind it: not just talking about business models — but developing them together with students.

The industry partner was the FREYLER Unternehmensgruppe, who brought in a concrete challenge:
👉 How can the customer experience be digitally improved across the entire building lifecycle?

What came out of it: well-thought-out concepts and fresh perspectives. 🌟🚀

Many thanks to Andreas Hahn and Anja Brandenstein from FREYLER Unternehmensgruppe for the open collaboration — and to all the students as well as Prof. Dr. Claas Christian Wuttke for the support. 🤝

Theorie trifft Praxis – digitale Geschäftsmodelle an der Hochschule Karlsruhe

Theorie trifft Praxis – digitale Geschäftsmodelle an der Hochschule Karlsruhe

Zwei unserer Kollegen haben dieses Sommersemester eine neue Rolle übernommen: Marius Zimmermann und Tobias Butsch haben als Lehrbeauftragte an der Hochschule Karlsruhe (HKA) / University…

From AI Hype to Real Impact – What AI Transformation Really Means 🤖

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Many companies talk about AI – but real business impact often fails to materialize. In our work session “AI Transformation: From Hype to Impact” at…

Successfully mastering cloud transformation – the NOVAZOON Readiness Framework 👇

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