NOVAZOON Best Practice Insights: Smart Pricing as a Key Success Factor of Digital Business Models

Smart pricing is a crucial success factor for the implementation of digital business models.
Based on our experience, we at NOVAZOON have developed the
𝗦𝗺𝗮𝗿𝘁 𝗣𝗿𝗶𝗰𝗶𝗻𝗴 𝗖𝗮𝗻𝘃𝗮𝘀 developed.
This is guided by the following best practice:

1) Analysis of market conditions and customer structure
2) Elaboration of a pricing strategy including market positioning, competitive behavior and price structure
3) Pricing evaluation based on six characteristics of pricing.
4) Validation of the pricing model with selective customers and stakeholders.
5) Rollout of the validated pricing model and continuous monitoring

The result is a holistic and concrete pricing concept that is used by our well-known customers and has proven to be a central building block for the successful monetization of digital business models.

Are you looking for innovative pricing models for your digital business models, products or services?
Then contact our experts now and make a non-binding appointment:

We look forward to the exchange!