Tomorrow’s Business:
The “second and third horizon of business models” -.
Prepare smart for the digital future today

Dear NOVAZOON Community,

the business world is evolving at a rapid pace and companies must be ready to meet the challenges of the digital future. At NOVAZOON, we specialize in the digitization of business models and help our customers and partners prepare smartly for the digital future today.

A proven concept for planning and illustrating the digitization strategy in different timeframes is the 3-horizon model. All three horizons play a critical role and must be considered by companies to ensure long-term success in the changing business world.

As part of our NOVAZOON Innovation Day 2023, the focus of our work session was on the second and third horizon of business models. Here we focused on the business potential that can be tapped in the future in addition to the core business.

Together with our participants, we discussed which factors are necessary for companies to develop new innovative business models. As NOVAZOON we have already identified 16 different factors and building blocks that contribute significantly to the success of established companies and startups and in combination lead to the goal.

In our interactive session, participants were divided into two “competing” groups. These had the task of identifying those factors which, in their opinion, offer the highest probability of success for the development of new business potential. Lively discussions based on experiences in the companies were held to try to convince the opposing team of their own selection, which led to exciting and entertaining collective exchanges.

Once again, it has been shown that companies from a wide range of industries can build on a variety of their own and already existing strengths and foundations. Nevertheless, important building blocks for successfully implementing innovative business models are often missing. Here, new partnerships offer an effective and fast way to tap innovative earnings potential.

At NOVAZOON, we stand by as a competent partner to successfully transform business models and make the most of the opportunities of the digital future. What are your experiences in transforming business models? Let us know your challenges or feel free to leave a comment here. We also like to pick up ideas, approaches and solutions for our community here!

1,000 followers – We say THANK YOU!

We are very pleased to announce that our LinkedIn network has grown to over 1,000 followers.

We would like to thank all our followers for the innovative exchange and look forward to continuing to provide you with exciting articles and NOVAZOON insights.

Kart-Challenge bei NOVAZOON

Bei perfektem Wetter verbrachten unsere Kollegen Steffen Bäumler, Tobias Butsch, Marius Zimmermann, Florian Balb, Daniel Rodriguez und Marcel Dietz ihre Mittagspause mit einem Kartrennen.

Mit Vollgas, viel Spaß und perfekter Fahrmethodik traten die Jungs gegeneinander an.

Wir gratulieren Marcel Dietz, der sich mal wieder den ersten Platz gesichert hat 😊

NOVAZOON runs the Baden Mile

In perfect running weather, our colleagues laced up their running shoes for the Baden Mile.

The “Baden Mile” is one of the most famous running courses in southern Germany and covers a total of 8 kilometers, 888 meters and 89 centimeters.
Full of motivation, fun and team spirit our NOVAZOON runners went across Karlsruhe.

We congratulate our colleagues on their successful participation – great job guys!

NOVAZOON Innovation Day 2023 – open exchange of our community in Karlsruhe

Yesterday, our NOVAZOON Innovation 2023 took place with over 50 participants from the digital economy, high-tech companies, innovative entrepreneurs and forward thinkers. We were guests at the Smart Production Park of the Cyberforum Karlsruhe.

Why are we meeting? Quite simply: to learn from each other, to gain insights into successful transformation examples and to discuss new paths in the companies together. And what better way to learn than from successful companies that are leaders in their industries?

Dr. Jörg Blechschmidt gave us exciting insights into the digital trend radar of DB, Systel using the example of Deutsche Bahn. We were very impressed to see how concrete changes can be brought about in a corporation with a foresight process.

Dr. Tom Schneider, from TRUMPF Machine Tools gave a practical insight into establishing the new TRUMPF business model “Pay-per-Part”. Especially the learnings of the business model transformation were valuable for the community, because it is about the servitization of traditional business model patterns of mechanical engineering.

The keynotes were rounded off by Rick Lindner, Pitchload GmbH on “Digital innovation scouting on-demand, the key to future success”. We were able to learn from a platform and ecosystem approach how future innovation scouting can be democratized.

We would like to take this opportunity to express our sincere thanks to the speakers. Our community was thrilled with your input!

In the second part of the day, we were able to deepen our knowledge and gain new insights into relevant transformation topics in three different work sessions. For example, our community discussed which aspects of chatbots and AI can be usefully applied in business transformation. “How can the smart servitization of business models succeed as an extension of the core business?” was the content of the second session. As a third focus, we set on the second and third horizon of business models and discussed the question of how we can already smartly prepare the digital future today.

We’ll be happy to share deeper insights with you in the coming weeks – stay tuned.

We would like to express our sincere thanks to Cyberforum Karlsruhe for their support in the realization of our event as well as to our outstanding community for their numerous participation and innovative input. This makes you want more!

Unlocking the Power of Digital Transformation – Success through Transformation!

The digital transformation of established companies is one of the most important challenges for global business leaders and a key success factor for future business models and talent recruitment.
In an increasingly competitive market environment driven by networked IT systems, platforms as well as cloud-based solutions, it seems inevitable for companies to evolve their traditional business model towards digitally integrated and innovative value creation.

At NOVAZOON, we used a unique method to leverage the “power of data” for successful business transformation.

How to do it? Companies have been collecting and storing data for decades, creating a wealth of potential insights. However, companies often leave this potential “data treasure” unused.
By mapping and analyzing existing data models and architectures, NOVAZOON’s data-driven innovation framework creates practical solutions for intelligent processes, new services or digital products – fact-based, validated and with an AI-assisted solution design.

“We are not just a typical consulting firm, but an entrepreneurial full-service partner offering a broad spectrum of business innovation and business model transformation” – Bastian Deck, CEO of NOVAZOON.

Read the full article here: News on digital security| Sales infrastructure | CIOApplications Europe

Your company also has an underutilized data treasure trove? Are you interested in a successful business transformation? Then make an appointment with our experts now